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NCMC and i-sponsor.com align with World Champion Alexander Rossi 01.05.2009 Alexander Rossi is the 17-year old racing phenom, 2008 Formula BMW Americas Champion and 2008 FBMW World Final winner in Mexico City with a drive that turned many heads in the racing community. NCMC CEO Robert Villegas (www.insmkt.com) says of Alexander, I had an opportunity to sit down with Alexander and his father Pieter about a year ago and I decided then that Alexander’s professional demeanor, even at his young age of 16 he was what top level teams were looking for. Add to this his remarkable success on the track and you have a combination that has tremendous promise in the coming years. Now at age 17, Alexander is a World Champion with all the makings of a unique driving talent. We are honored to be working for him.

Professional Driver Coach, Rod MacLeod says of Alexander, I first had the pleasure of working closely with Alexander Rossi in 2007 during the Formula BMW USA championship. It is early days to predict if Alexander Rossi will become a Formula One Champion but he has made a very impressive start to what promises to be an illustrious career. The United States of America needs a young up and coming driver to get behind and support in open wheel racing, with his natural speed, technical ability, physical strength, mental toughness and charisma Alexander Rossi should be that driver.

NCMCs immediate plans include working with the Rossi’s to create an excellent mix of collateral materials for Alexander as well as collaborating with I-Sponsor.com in contacting top companies that want to work with Alexander as his career blossoms. Any company that partners with Alexander at this early stage in his career is positioned to gain significant brand equity. Villegas: Alexander is poised to make a splash in the European racing scene and we want to find companies interested in those markets as well as markets with intense interest in European racing such as North and South America and Asia. Personal sponsorship and endorsement opportunities with Alexander are a good investment as the media focuses upon Alexander, the brand building for these companies would be significant.

New Century Marketing Concepts is an Indianapolis based sports and entertainment marketing company. The company has worked for hundreds of established and developing talents; helping clients with their marketing documents and sponsorship contacts. 

I-sponsor.com, also in Indianapolis, provides top quality services to sponsors and teams in the sports industry. These services include business development services, consulting, advertising/promotions and sponsorship acquisition services. A coming feature of the I-sponsor.com network includes a dynamic web interface that allows sponsors and teams to meet and pursue each other in order to develop improved brand equity and higher Return on Investments. For more information about I-sponsor.com, contact Roberto Villegas III at 317-258-0099 or at roberto.villegas@i-sponsor.com 

For information on sponsorship and endorsement opportunities with Alexander Rossi, contact Roberto Villegas III at 317-258-0099 or visit www.i-sponsor.com.